How THP works with Level 1 businesses

Who we help

Online or online-dependent microbusinesses with a defined offer and paying customers — operating in Level 1 (established but surviving), not pre-launch.

What condition you are probably in

You have customers and activity, but the business still runs on reaction, hope, and founder effort — not clear evidence, repeatable delivery, or a path to stability.

What THP does

1. Application — you describe your business honestly
2. Qualification — we decide if THP should diagnose you
3. Business Reality Diagnostic (paid) — evidence-based assessment
4. Findings — what the evidence supports
5. Intervention (optional, separate agreement) — Level 1-to-Level-2 stability work

THP is not a content calendar, rebrand, or ad-buying service. Execution happens inside the intervention when a diagnosed constraint requires it.

What we do not promise

• Guaranteed sales, profit, or virality
• That every applicant is accepted
• That every client reaches Level 2
• A marketing audit or social-media fix

Why the diagnostic is not a marketing audit

A marketing audit reviews ads and content. The Business Reality Diagnostic reviews business condition across eight dimensions, identifies the primary constraint to stability, and is valuable even if you do not continue to intervention.

Capacity

During our first field-validation cycle, THP accepts one active diagnostic or intervention client at a time.

Apply

Discovery and application are free. The diagnostic is a paid professional service. Applying does not guarantee acceptance.